It all started at Vestor Marine Lab in Fort Myers, fishing a stand of red mangroves. Co-founder Kyle Rossin and buddy Chuck thought, How awesome would it be to make a mangrove camouflage that could fund planting mangroves to protect our coastal ecosystems?
One idea led to the next, and MANG’s Buy One. Plant One.® initiative was born. Kyle went to his twin brother, Keith, who studied horticulture, and asked if he wanted to grow their own mangroves and plant whole forests across the state of Florida. Keith took to the challenge, propagating MANG®s first mangroves right on their own property and driving the passion behind our planting.
In 2015 MANG® launched its first products—a performance shirt and a single hat—funding our first local mangrove restoration project in North Palm Beach, Florida. As MANG® keeps growing, we’re not only planting mangrove forests throughout Florida, we also began planting internationally in 2018 so we can make a positive change for countries and coastlines affected by deforestation and pollution across the globe.
MANG® is committed to not only the restoration of our ecosystems, but also the education of our future generations. Led by Kyle and Keith personally, MANG partners with school systems and surrounding communities to both educate the next generation of Mini MANGs and lead volunteer planting missions to see the effect of mangrove forests first hand. MANG’s core values of restoration, education, and apparel are helping us propagate change thanks to amazing supporters like you.
Mangroves don’t just improve our water quality and provide life for thousands of marine life species, they also stabilize our coast and trap carbon to keep our planet healthy.
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